AARP "Entrelazados" Campaign

Producer: Bruno Alonso Boza | Agency: Republica Havas | Campaign: "Entrelazados"

"Entrelazados" means "We are woven" in Spanish and via this Hispanic Heritage Month campaign, AARP wanted to remind their members of the importance of the Hispanic community. Like threads in a rich tapestry, Latinos are vital to the fabric of America and this campaign celebrates our own diversity.